More Badass Paranormal Activity 2 Viral Insanity – Confidential Incident Evaluation

Steve Barton |

Oct 13, 2010

Around Dread Central it’s no secret … we LOVE Paranormal Activity. So much so that we shouted about it from the rooftops before the rest of the world caught on. Though the verdict is still out on its sequel, another thing we love is the movie’s viral campaign which is involving its fanbase on a whole new level. Are you ready to be the first to see another piece of the puzzle?

Let’s retrace our steps a bit. When we got our unmarked envelope that had an exclusive piece of surveillance footage, the only other clue as to what the hell was going on was the envelope itself that the flash drive with the clip came in. The return address was 40 University Dr, Rindge, NH 03461— Franklin Pierce University. Lo and behold (because we like to keep tabs on things and are sneaky like that) we have discovered a website for the University’s paper, the Pierce Arrow. Why is this relevant? Follow along.

The paper’s website links to the official Franklin Pierce University website that featured an article on Paranormal Activity 2 and its connection to the school.

What we noticed was even more interesting about the website was that it had an e-mail address for you to contact them and share your own paranormal experience. Of course we just HAD to do it, and lo and behold today we got a response from the address in the form of a confidential incident report focusing on the “incident” with Katie and Micah. Check it out below, and click on it to see the image larger.

Paramount Pictures will debut Paranormal Activity 2 for the fans that “demand” to see it first. The first 20 cities with the highest “demands” for the movie will be invited to attend a free screening on Wednesday, October 20th, at 11:59 pm, before the film’s nationwide release on October 22nd.

To “demand” Paranormal Activity 2, visit the official Paranormal Movie website!

The Demand it! campaign, which is available to U.S. and Canadian residents aged 17 and older, ends at 11:59 pm on Wednesday, October 13th. The top 20 cities will be announced on Friday, October 15th. No purchase necessary.

Follow Paranormal Activity 2 on Twitter (@TweetYourScream) for more upcoming announcements.

Paranormal Activity 2 is produced by Jason Blum and Oren Peli with story by Michael R. Perry and screenplay by Michael R. Perry and Christopher Landon and is directed by Tod Williams.