Marketing Magic: THE ADDAMS FAMILY (1991)
It was just a week or so ago that MGM officially announced the voice cast for their The Addams Family animated feature including Oscar Isaac, Charlize Theron, Chloë Grace Moretz, Finn Wolfhard, Nick Kroll, Bette Midler and Allison Janney. Greg Tiernan and Conrad Vernon will co-direct based on a script by Matt Lieberman, and the film has been set for an October 11, 2019 release date.
And it is with this in mind, we thought it would be fun to take a minute and look back at the original 1991 film’s release – specifically it’s marketing campaign. The Addams Family (1991) marketing campaign is one of my favorites as they pulled out all the spooky, ooky, and kooky stops to brings us bits of promotional materials such as Topps Cards, a board game, a pinball machine, cereal, and more craziness.
You can check out a series of galleries below which take you through all the fun marketing the film put out in the summer-winter of 1991. It’s all classic shit, so give it a look and enjoy!
Snap, snap.
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Video Game
Soundtrack
Standee
Posters
Pinball
Magazines
Laser Disc
VHS
Cereal
Book
Board Game
Topps Cards
Lobby Cards
Teaser Trailer (RARE)
Trailer A
https://www.youtube.com/watch?v=Q9bpbBuo7y8
Trailer B
https://www.youtube.com/watch?v=qENeLjvgnXQ
TV Spots
Cereal commercial
And my favorite piece:
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And there you have it, that is some of the marketing magic behind The Addams Family (1991). I hope you enjoyed looking through these galleries as much as I enjoyed putting it all together. What did you think of this article? Make sure to hit us up and let us know what you think in the comments below or on Facebook, Twitter, and/or Instagram!
Categorized:Editorials News
