Ghostbusters Banner Images Fire Away; Hi-C Ecto Coolers Resurrected!
On tap for you busters out there who ain’t ‘fraid of no ghosts are several character banners and official word that drink company Hi-C has given the official word on the return of the Ghostbusters-inspired Ecto Cooler.
From the Press Release:
Fans of the ghoulish green goodness of Hi-C Ecto Cooler have one more reason to celebrate the return of the Ghostbusters franchise to the silver screen. This summer the juice drink of choice for those nostalgic for the ‘80s and ‘90s will officially return to store shelves for a limited time. Its resurgence comes after a 15-year hiatus, much to the delight of fans everywhere.
“Hi-C Ecto Cooler fueled a pop culture phenomenon that is well remembered and beloved by fans to this day,” said Charles Torrey, Vice President, Minute Maid/Hi-C Brands, Coca-Cola North America. “Sony Pictures was extremely enthusiastic about bringing it back for this special occasion, and the timing of the upcoming Ghostbusters film made this the exact right time.”
Hi-C Ecto Cooler became a cultural mainstay in 1987 as a tie-in with the original Ghostbusters franchise. The drink’s immense popularity kept it around for more than a decade and kept people deliciously hydrated until it was discontinued in 2001.
Since then, popular online sites have cited Hi-C Ecto Cooler fondly in articles on ‘90s nostalgia and have inspired vocal online fan groups. Those groups, along with some lobbying support from Sony Pictures, spurred The Coca-Cola Company to bring Hi-C Ecto Cooler back, just in time for the new Ghostbusters theatrical release this summer.
Fans who can’t wait to get their hands on Hi-C Ecto Cooler until May 30 can enter for a chance to win it before it is available for purchase. To enter and learn more about the sweepstakes, fans can follow @Ectocooler on Twitter and Ecto Cooler on Facebook.
Hi-C Ecto Cooler will be sold in 10-packs of 6-ounce juice boxes and in 6- and 12-packs of 11.5-ounce aluminum cans. The cans are specially printed using thermal ink that turns an eerie shade of slime green when the product inside is cold.
Kristen Wiig, Melissa McCarthy, Kate McKinnon, and Leslie Jones are our new paranormal investigators along with their loyal secretary Chris Hemsworth. Neil Casey, Andy Garcia, Michael K. Williams, Matt Walsh, Pat Kiernan, Cecily Strong, and Charles Dance also star. Cameos will include the original film’s stars Bill Murray, Dan Aykroyd, Ernie Hudson, Sigourney Weaver, and Annie Potts. Plus Ozzy Osbourne.
The Ghostbusters reboot will haunt the big screen on July 15, 2016.
Synopsis:
Dead criminals from all eras of New York’s underbelly past have returned to roost among the living. Pilgrims, old-timey sailors, Revolutionary War spirits, and even a couple of zoot-suited gangsters are ready to take on four formidable female busters looking to rid the city of its phantasmic filth.
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